Our VIP Design Day Process
Curious how we can get it all done in day?

For infusing high level conversion strategy and customised style to allow us to knock the socks of our project together in one day!
Frequently Asked Questions
How do you get an entire branding or website built in a day?
When you book your Branding/Website in A Day, you’re booking me to work on your website project for a day, not a set of deliverables.
I have a seamless process, including prep work, discovery and feedback. And my detailed framework for swiftly strategising and creating branding/websites is based on 15 years of experience and hundreds of website projects just like yours.
Your branding/website design day cuts out all inefficiencies. It motivates you to focus and work towards your end goal. However, much will depend on your site’s size and complexity, and your prompt feedback on the day. If your site is larger than 4 pages or you’d like more revisions, we can book another day or half-day to get your website over the finish line.
What type of info/materials do I need to prepare beforehand?
You can help us maximise our time together by completing all the prep work in advance. I send a guide and content planner for you to upload before your Design Day, and you’ll need to prepare:
- All images
- All text
- Social media account links
- Branding assets
- Website domain details
- Website hosting details
How available do I need to be on the day?
This is a real-time process and you’ll see your website taking shape before your eyes. You’ll need to be virtually available on the day and make quick decisions on the drafts I send you. The quicker you respond, the faster I’ll be able to keep working.
You don’t have to sit around all day but it is important that you are able to give me feedback promptly so everything can follow the timeline and we can tick off your priority list as much as we can.
While it is a very collaborative process, it is NOT an in-person or zoom intensive.
Can you guarantee exactly what I'll get at the end of the day
When you book with me, you’re getting a dedicated day, not a fixed set of deliverables. If I promised deliverables I wouldn’t be able to consider all your feedback and change requests. Meaning you could potentially end up with something you’re not 100% happy with.
However, I structure the prep work so we have everything we need at our fingertips on design day. The better you’re able to complete this work and communicate with me on the day, the more I’ll be able to create for you.
What happens if we need more time to finalise the design?
Before booking with me, we chat about what’s possible. The amount of work I’m able to complete in a day depends on the complexity of your project, your swift feedback and commitment on the day.
If you have a list of design tasks that we don’t get through, you can book an extra day or half-day so we can tick everything off your design wish list.
What if I need time to think about it?
It can be hard for some to make quick decisions. That’s why I include an hour for post-Design-Day revisions. You have time to sleep on it and think about any changes you’d like to make.
What if something comes up that day?
I get it. Life happens. That's why as a one-time courtesy, you can reschedule your Design Day at least 7 days prior with written notice. The new date must fall within 90 days of your original purchase. To reschedule within 7 days or if you have already rescheduled once, I charge a 25% rescheduling fee. If you don’t reschedule your Design Day within 1 week of cancellation, your project will be cancelled and you’ll be asked to rebook a new day at full price (see my T&Cs for more details).
No refunds are available from the time of booking.
How can the work be good quality if it’s done so fast?
I focus on efficiency but not at the expense of quality. We dig deep in our pre-Website In a Day strategy session and then I dedicate the whole day to your needs. Solid preparation and strategy consultation coupled with my design experience and your swift feedback mean there are no distractions, which accelerates the process.
Will it be overwhelming?
I won’t sugar coat it - this process is fast-paced and exhilarating. So if you’re not comfortable with this kind of dynamic collaboration, this service may not be for you. Instead, we can work together in a more traditional project style. Let’s chat.
Will I be able to update the website myself later?
Yes! We don’t hold your website hostage. After our work is complete, your website is all yours. What’s more, you’ll have access to my library of How-To documents in the Client Area of my website. These will help you update your content and add menu items, pages and posts, amongst other things. So you can easily update your content and make changes anytime you want.
Will you be available for support when my website is finished?
Of course! You have access to three forms of support. First, there’s a Client Only area on my website. Here you’ll find a library of information including a manual and How-To documents.
You’ll also have 30 days of post-design support via email.
Lastly, you can opt for a monthly care plan where I provide all theme/plugin licenses, updates and daily back-ups to make sure your website is always in tip top shape.
Do I need to commit to you for ongoing maintenance?
You don’t. But I will say this – it is the path to peace of mind. With an ongoing care plan you can trust your website is online and operational, with up-to-date software and security against unwelcome attacks.
Don’t want to opt for a care plan? No worries. I’ll send through your website’s owner manuals so you can keep track of all the important details. But you will need to set up your own hosting, buy your theme and plugin licenses and keep on top of important updates.
What website platforms do you use?
WordPress is the gold standard in website platforms. It has unmatched customisation and functionality (plus it’s great for SEO). Within WordPress, I highly recommend the Divi theme. It’s super flexible and features a visual drag and drop builder so my clients can easily edit their websites whenever they like (I provide easy-to-use tutorials in the Client Only section of my website).
Will my website work across all screen sizes?
Yes, I make sure your website functions well on all screen sizes. I’ll also submit your new site to the search engines (like Google and Bing) to make sure your site is found and indexed. You get 30 days post-VIP-Day support where I’ll closely monitor your site, check how it’s functioning and make sure everything is working properly. And if you find any bugs, just tell me and I’ll sort them out!
Will I lose my SEO rankings and links?
I make sure there is as little disruption as possible to your SEO rankings and links. If you need more SEO support, you can book a half-day for SEO Max. I also recommend you have your content written or audited by an SEO copywriter. (I know some great people – ask me for names!)
